Services

Marketing for beginners

You may have a new business or are considering marketing activity to grow your business.  If so, we can put together a plan and implement activity to help you achieve your business objectives.  We will liaise with key personnel to ensure any proposals fit with the company's culture, get to understand your customers and recommend activities within a pre-agreed budget.

As an existing business you may wish to raise the profile of your company or change the perception of the business and we can help with this too.

Marketing audit

You may be disappointed with the results from previous marketing.  If so, we'll evaluate your activity and provide recommendations on how it can be improved.  We can also make suggestions on additional activity to help achieve your objectives.  We understand the demands of business and only make recommendations which will result in increased sales and profit.

Investment-ready marketing plan

Many businesses are ready to expand and require private equity or debt finance to achieve growth.  A business plan is a pre-requisite to receiving any funding and that's where we can help.  Our founder, Ann Robb, is a director of a business angels syndicate and through her experience has seen many companies fail to get the required funding through the lack of a cohesive marketing plan.  To ensure your business plan has a credible marketing approach we can prepare a marketing plan linked to your overall business objectives, cost it out and present it to potential investors if required.

Contract marketing manager

You may not require a full-time member of staff to work on your marketing or you may need extra help with a product launch or a special event.  In such cases we can provide short-term help or longer-term provision on a part-time basis.  By doing so you can be assured that you will get an experienced marketer who understands what works best and won't waste time or money on marketing that doesn't get results.  Clients often find that utilising a senior marketer on the part-time basis is more cost effective then employing a junior person on a full-time basis.

Annual marketing plan

You may have a part-time or more junior member of staff working on the day-to-day implementation of your marketing activities but need someone to provide a marketing strategy and plan to meet your overall business objectives.  If this is the case we can prepare a marketing plan with quarterly updates to ensure targets are being achieved and we can adapt the plan if circumstances change.  This ensures you have high level expertise to integrate your marketing with your overall business plan and get value for money on your marketing activity.